Ecommerce Shopping Cart - Search Engine Marketing Software
Develop Your Domain Names
Cornell Hotel Network Study Highlights Weaknesses in Internet Security
Ithaca, NY (PRWEB) September 17, 2008 -- When business travelers log
on to their hotel's internet network to send data back to their home office, they risk the possibility of data theft. A direct analysis of the networks available to guests in 46 hotels, supplemented by a survey of 147 U.S. hotels, found that a substantial majority of the hotels are not using all the possible tools to maintain their network's security. The newly released hotel study, "Hotel Network Security: A Study of Computer Networks in U.S. Hotels (http://www.hotelschool.cornell.edu/research/chr/pubs/reports/2008.html)" by Josh Ogle, Erica L. Wagner, and Mark P. Talbert, is available at no charge from the center at http://www.hotelschool.cornell.edu/research/chr/pubs/reports/2008.html.
A graduate of the Cornell School of Hotel Administration, Ogle is president of TriVesta LLC. Wagner is an assistant professor, Cornell School of Hotel Administration, where Talbert is a senior lecturer.
Ogle, Wagner, and Talbert explain the architecture of hotel networks, with an eye toward improving security of guests' internet access. Their survey found that about 20 percent of the 147 hotels surveyed still use simple hub-type systems, which are most vulnerable to hacking. In the first-hand analysis, the study tested the networks of 46 hotels, often without actually being guests of the hotel. "I visited all 46 of those hotels," said Ogle. "Even with hotels that required authentication, I found helpful employees who got me past that barrier. So, authentication is not as effective as we think, and then I found that of the 39 hotels that offered Wi-Fi connections, only six used encryption to help protect the system." Ogle will explain more of the technical aspects of this part of the hotel internet network study (http://www.hotelschool.cornell.edu/research/chr/pubs/reports/2008.html) on the popular Security Now! podcast, with hosts Steve Gibson and Leo Laporte in the near future.
Hotel Guests' Data at Risk, as Study Reveals
"On balance, we were forced to conclude that guests' data transmissions are often at risk when they use a hotel's network," said Wagner. "However, we did find hotels that were paying attention to the security of their guests' data. I should point out that improving security does not have to be costly."
The report concludes with a case study of the W Dallas--Victory hotel, which has taken a security step not used by most hotels. "What the W Dallas has done is to set up each node on its network as a virtual local area network, or VLAN," explained Talbert. "By using these VLANs, the hotel has separated each guest's computer in a way that should protect against stolen data. It also gives the hotel greater control over the guest side of the network."
Thanks to the support of the Center for Hospitality Research partners listed below, all Cornell Hospitality Reports and Tools are made available free of charge from the center's website, www.chr.cornell.edu.
About The Center for Hospitality Research
A unit of the Cornell School of Hotel Administration, The Center for Hospitality Research (CHR) sponsors research designed to improve practices in the hospitality industry. Under the lead of the center's 73 corporate affiliates, experienced scholars work closely with business executives to discover new insights into strategic, managerial and operating practices. The center also publishes the award-winning hospitality journal, the Cornell Hospitality Quarterly (formerly the Cornell Hotel and Restaurant Administration Quarterly). To learn more about center and its projects, visit www.chr.cornell.edu.
Center partners and sponsors: AIG Global Real Estate Investment, American Airlines Admirals Club, Davis & Gilbert LLP, Deloitte & Touche USA LLP, Denihan Hospitality Group, Expedia, Inc., Four Seasons Hotels and Resorts, Fox Rothschild LLP,
FX Real Estate and Entertainment, Inc., General Growth Properties, Inc., HVS, InterContinental Hotels Group, job.travel, JohnsonDiversey, Inc., Jumeirah Group, LRP Publications, Marriott International, Inc., Marsh's Hospitality Practice, Mobil Travel Guide, Inc., Nestlé, PricewaterhouseCoopers, Proskauer Rose LLP, Smith Travel Research, Southern Wine and Spirits of America, Inc., SynXis (a Sabre Holdings Corporation), Taj Hotels Resorts and Palaces, Thayer Lodging Group, TIG Global, Travelport, WATG, and WhiteSand Consulting.
Center friends: 4Hoteliers.com ? American Tescor, LLC ? Argyle Executive Forum ? Caribbean Hotel and Restaurant Buyers Guide ? Cody Kramer Imports ? Cruise Industry News ? DK Shifflet & Associates ? ehotelier.com ? EyeforTravel ? Fireman's Fund Insurance Company ? Gerencia de Hoteles & Restaurantes ? Global Hospitality Resources ? Hospitality Financial and Technology Professionals (HFTP) ? hospitalityInside.com ? hospitalitynet.org ? Hospitality Technology Magazine ? Hotel Asia Pacific ? Hotel China ? HotelExecutive.com ? Hotel Interactive ? Hotel Resource ? International CHRIE ? International Hotel and Restaurant Association ? International Hotel Conference ? International Society of Hospitality Consultants (ISHC) ? iPerceptions ? Lodging Hospitality ? Lodging Magazine ? Milestone Internet Marketing ? MindFolio ? Parasol ? PKF Hospitality Research ? The Resort Trades ? RealShare Hotel Investment & Finance Summit ? Resort+Recreation Magazine ? RestaurantEdge.com ? Shibata Publishing Co. ? Synovate ? The Lodging Conference ? TravelCLICK ? UniFocus ? WageWatch, Inc. ? WIWIH.COM
# # #
Shopping Cart Uses Top Google Keywords to Maximize Revenue
Ecommerce shopping cart hosting uses search engine marketing software to sell products online. Use top paying Google keywords and PPC campaigns to maximize revenue and boost your income stream. Get a merchant account for credit card processing and make money on the internet with merchandise sales.
MORE ARTICLES:
eCommerce Solution - Shopping Cart Software
Build Your Own Ecommerce Website Ecommerce has been the rage for the online community. Now over half of the world prefers to do shopping on Internet through various ecommerce stores. Every businessperson wants to build own an ecommerce website in order to get their business an impressive online presence and an ultimate global exposure. If you are also running a business and are looking for a perfect way out to reach the millions of customers from all over the world, there is no other way to do this than building an ecommerce website. However, if you are planning to build your own ecommerce website, you should not that it is not an easy task to do. You need to look into several factors. Let us go exploring. Professional Design W...
Apply For A Credit Card Merchant Account Online
Who should? Why, you should, of course, if you want to grow your business and maximize sales volume! In this day and age, more and more business functions are moving into cyberspace, which means that business owners must be ready to travel to this relatively unknown domain if they want to maintain strong customer ties and stay a step or two ahead of the competition. Dont worry if youre not Web savvy; most online processes that are geared to the general consumer are not hard to perform. In fact, most are downright easy.
PPC Marketing, PPC Advertising, Pay Per Click, Internet Marketing
PPC Means ProsPerous Campaigns!
Online Credit Card Processing - How to Accept Credit Cards - Ecommerce 101
Back in 1998 (through 2000 or so), I worked for a small company (called PaymentNet / then Signio) that handled online transactions. Verisign later purchased this company, and the product team I led integrated the "client" - the portion that took the credit card information and sent it to our servers for processing.
Website Marketing Firm Brick Marketing Launches Local Search Engine Marketing Product at Brick Marketing Local
Brick Marketing, a respected full-service website marketing firm known for its success in increasing the sales of clients through online marketing, has launched a new local search engine marketing product. The new local online marketing package gives brick and mortar businesses the opportunity to achieve higher exposure in a wide range of local search engines.
Shopping Cart Software - Boost Your Online Sales
More and more people are going to the internet in order to find a means of making a living. There have been so many advances in the ways of the internet that have made making money easier for many people. This concept is actually relatively simple; on the internet there is an increased ability to reach many more customers than in person.
Accept Credit Cards Online Without a Merchant Account
There are two major ways to accept credit cards on your website. The first and most expensive is to have your own merchant account.
Xonca Ecommerce Shopping Cart Software Released
Ecommerce software company Arquan releases search engine friendly Xonca shopping cart software for web designers and SEO professionals.
Merchant Account Insider Secrets - Accept Credit Cards Online
The process of learning how to accept payments on the Internet is similar to the course of figuring out how to launch a business. What at first seems puzzling and intimidating may be viewed as straightforward and easy to understand if one has the right guide or manual.
Internet Marketing - How to Make your Online Advertising Business Produce Money on Internet Marketing
The success or failure of your Internet marketing business depends largely on the Internet users. If they are interested on the products and services that you are offering for sale, definitely you can expect hundreds to thousands of dollars in revenues from your online business. On the other hand, if they are just too lazy to hear what you want to say and what you are offering, better shut down your personal computer unit and find some other ways of earning money.
Arquan Announces Ecommerce Shopping Cart Software For Web Designers and SEO Professionals
Arquan announces Xonca 3.0 ecommerce shopping cart software for web designers and SEO professionals who need complete design control, power, simplicity, and search engine friendly features. Xonca is also very easy to operate for the end user.
Pinnacle Cart Releases the Next Generation of Their Successful Shopping Cart Software Pinnacle Cart 360
Pinnacle Cart announces the release of their latest ecommerce software solution, Pinnacle Cart 360. Designed from a marketing perspective, this tremendously successful shopping cart application is designed to increase website sales, average sales amount and organic traffic.
Credit Card Processing - 7 Things You Need to Know Before Opening an Online Merchant Account
When considering opening an online merchant account to accept credit card orders, there are a lot of things you need to keep in mind. The best thing to do is learn all about credit card processing before you open your online merchant account so you can handle everything from the beginning rather than having to go back and make many changes.
Top eCommerce Software Blogger Linda Bustos Wins Search Engine Marketing Scholarship
Elastic Path Software Blog "Get Elastic" educates webmasters on analytics, search marketing and eCommerce best practices.
Search Engine Marketing Offline Sales Tracked With Online Advertising Analytics
ClearSaleing's new enhanced CRM integration program is an online advertising solution for search engine marketers.
